Strategy

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Design

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Development

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Summary

Hourly Rate: $0 - $0

Project Mgmt Hrs: -

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Total Hrs: -

Cost: $-

Website Scope Calculator & Proposal Generator

Scope your website project, see pricing, and download a detailed scope of work for your proposal.

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General Settings

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Strategy

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Design

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Development

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Website Type*

Websites builds come in different flavors. There are low-code or no-code options which rely on website building systems and there are blue-sky design approaches that rely on creative custom coding. Either approach can result in a stellar website. You just have to balance goals and budget restraints.

WebFlow, Squarespace, WordPress Theme, Shopify Template

No CMS. Only a developer can make changes.

WordPress, Shopify, Craft CMS, Drupal, etc.

Faster loading and more secure. (Directus, Statamic, Netlify, etc.)

Agency Type*

Hourly ranges are U.S. based. After selecting you can adjust these values in the Advanced Settings.

Strategy Options

How much strategy work do you think you will need on this project?

Recommended for sites with multiple services and audiences. A workshop designed to better understand your audience, their goals, and how you can help them with a website that caters to their needs

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Recommended for any site over 10 pages. Sitemaps are visual representations of your website's page structure.

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Recommended for any site over 6 pages. Wireframes are for planning the content structure of your website before you get to design.

Content Loading

Loading content for the layouts designed and built are included. But often, existing websites have more than 20 or so pages. While there may be options for auto-import, your content will need to be adjusted to fit your new website. This typically means spending 20-minutes-per-page resizing photos, adding paragraph breaks, updating or removing content, adjusting layout, etc.

? Layouts: 1 Module Points: 1 Estimated Dev Hrs: 0

[Integration] Contact Form Feature

Layouts: Contact Page

Integration with a form builder service allowing submission of contact information through the website. Up to 2 contact forms built out for launch. Ability to add more later.

? Layouts: 0 Module Points: 1 Estimated Dev Hrs: 0

Custom Icons Feature

Design and implementation of up to 6 custom icons to represent key business elements such as service areas or uniques.

? Layouts: 2 Module Points: 2 Estimated Dev Hrs: 0

News/Blog Feature

Layouts: Blog Index, Blog Post

Blog system for publishing and displaying posts by date. Includes ability to filter by category.

? Layouts: 2 Module Points: 2 Estimated Dev Hrs: 0

Staff Directory Feature

Layouts: Staff Index, Staff Post

Directory system to display staff profiles with photo and biographical information.

? Layouts: 1 Module Points: 2 Estimated Dev Hrs: 0

FAQ Feature

Layouts: FAQ Index

Organized display of frequently asked questions and answers.

? Layouts: 2 Module Points: 2 Estimated Dev Hrs: 0

Video Gallery Feature

Layouts: Video Index, Video Post

Gallery system to display embedded videos from third-party hosting platforms.

? Layouts: 1 Module Points: 2 Estimated Dev Hrs: 0

Document Library Feature

Layouts: Document Index

System for organizing and providing downloadable documents such as PDFs.

? Layouts: 0 Module Points: .5 Estimated Dev Hrs: 0

Testimonial Feature

A module used to display client testimonials

? Layouts: 0 Module Points: 1 Estimated Dev Hrs: 0

On/Off Announcement Banner Feature

A banner at the top of your website that can be turned on or off, with text and an optional link.

? Layouts: 1 Module Points: 1 Estimated Dev Hrs: 0

Press Page Feature

Layouts: Press Page

Dedicated page for press-related content: contact info, downloadable press-kit or logo pack, and article links.

? Layouts: 2 Module Points: 2 Estimated Dev Hrs: 0

Locations Directory Feature

Layouts: Location Index, Location Post

A directory to help users find locations. Each location will have a dedicated page.

? Layouts: 1 Module Points: 2 Estimated Dev Hrs: 0

Landing Page Feature

Layouts: Landing Page

Reusable page template for marketing campaigns or special offers.

? Layouts: 2 Module Points: 2.5 Estimated Dev Hrs: 0

Case Studies/Portfolio Feature

Layouts: Case Study Index, Case Study Post

Directory of project examples or case studies, each having its own page.

? Layouts: 0 Module Points: 1 Estimated Dev Hrs: 0

[Integration] Newsletter Signup Feature

Includes an email capture form and integration with services like Mailchimp.

? Layouts: 1 Module Points: 1 Estimated Dev Hrs: 0

[Integration] Free Download with Email Capture Feature

Layouts: Email Capture Page

Offers a downloadable asset in exchange for email capture and integrated with a email marketing service.

? Layouts: 2 Module Points: 2 Estimated Dev Hrs: 0

[Integration] Event Calendar Feature

Layouts: Events Index, Event Post

Calendar system to display upcoming events and event details.

? Layouts: 0 Module Points: 1 Estimated Dev Hrs: 0

Autoplay Video Capability Feature

Background video functionality for specified website sections.

? Layouts: 1 Module Points: 1 Estimated Dev Hrs: 0

[Integration] Job/Careers Page Feature

Layouts: Careers Page

Page for showcasing employment information. If your HR service provides a plugin or embed, we can display job posts.

? Layouts: 0 Module Points: 2 Estimated Dev Hrs: 0

[Integration] Cookie Notification Feature

Cookie pop-up integration for regulatory compliance. You will handle account management and subscription fees if applicable.

eCommerce Functionality

Adds ability to accept payments for goods or services.

Most Important Areas for Project Success

Design Quality
Basic Above Average High End Best in Class
Strategy Importance
Basic Strategic Data Informed Advanced Optimization
Technical Inovation
Out-of-Box Some Integrations Advanced Integrations Very Custom
Speed of Delivery
Steady Pace Good Clip Rush Drop-Dead Date

Additional Services

Are you interested in any of these services as well? Note: They will not be added to calculated total in the display, but will be added to proposal with pricing estimate.

2 rounds. Up to 20 pages. 30 minutes per page. 10 hours.

Up to 25 hours. Includes keyword research, SEO plugin integrations and setup, search console setup, xml sitemap, custom meta data (titles, descriptions, alt tags) for up to 20 pages.

Includes 20 hours to asses and make improvements according to WCAG guidelines prior to launch. Does not include optimizing legacy files like PDFs that may require additional work for compliance. Does not gurantee compliance because everytime a website is updated there is a chance that it falls out of compliance.

4 hours of support and fixes per month.

Includes 1 day of photography and post production. 20 hours. Does not include procurement, props, actors, drone photography, video, or other services.

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